Lu Kang / 康璐
VISUAL DESIGNER
& STORYTELLER
Connecting people, culture and place.
Selected work
10 projects
View projectTides — WKU Museum
01A university’s story, brought into space.
Exhibition · Brand storytelling
View projectAcross Cultures
02Creating the setting for meaningful exchange.
Communication · Event experience
View projectA Campus in Celebration
03A visual language for shared milestones.
Visual communication · Events
View projectBlue Calico, Reimagined
04Connecting living heritage with digital experience.
Cultural research · AR concept
View projectShadow Play
05Discovering a traditional craft through interaction.
UX design · Cultural storytelling
View projectWenzhou, in Words
06Reading a city through the language it speaks.
Visual research · Local culture
View projectCulture in Motion
07Local stories, reaching wider audiences.
Cultural content · International communication
View projectInformation, Made Visible
08Turning university stories into readable design.
Editorial · Information design
View projectDiabefree
09Rethinking the everyday experience of wearing a medical device.
Product design · Wearable concept
View projectPicto-Furniture · Flower Stool
10From the language of Chinese characters to modular furniture.
Furniture design · Cultural interpretationAbout me
I’m Lu Kang, also known as Luki. I bring stories to life through visual design, cultural experiences and thoughtful communication.
Stories with people.
Between ideas and experiences
My practice connects graphic design, exhibition storytelling and cross-cultural communication. I’m interested in how a story becomes something people can see, navigate and feel part of.
At Wenzhou-Kean University, I worked across museum development, major events, editorial content and international communication. I combine design thinking with the coordination needed to bring an idea into the world.
Read full résuméExperience & education
- Wenzhou-Kean UniversityVisual Communications SpecialistApr 2023 — May 2026
- Xi’an Jiaotong-Liverpool UniversityMaster’s in Industrial Design · Merit2021 — 2023
- Wenzhou-Kean UniversityBachelor’s in Graphic Design2017 — 2021
Mandarin Chinese · English
Selected recognition
- 2025
“My China Story”
Best Work Award · The Beauty of Place
Contributing team member - 2023
Milan Design Week
Selected · Picto-Furniture for Shanghai Tilanqiao
- 2021
Macau Design Award
Packaging Design finalist · Dialect Reborn
- 2021
Platinum Originality Competition
Multimedia & Interaction finalist · Observations on the Wenzhou Dialect
For conversations about design, culture and creative collaboration.