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Cultural research · AR concept

Blue Calico, Reimagined

A research-led exploration of how augmented reality can support the transmission of Wenzhou’s blue calico heritage.

Blue calico AR pattern-recognition concept, redrawn with AI assistance
Context
Wenzhou Annual Philosophy and Social Sciences Research Program
My contribution
Project lead · User research & solution design

A new way into an enduring craft.

Traditional blue calico faces challenges around public awareness, younger audiences’ participation and the ways its making process is communicated. I investigated these barriers through field studies, semi-structured interviews and a questionnaire.

I independently led the research and solution design, developing a digital heritage preservation model and an AR proof-of-concept demo. The project explores how people can engage with the craft’s processes and meaning through a digital layer.

3Field studies
13Semi-structured interviews
148Valid questionnaire responses
01

Understanding the transmission gap

The project examined three connected challenges: making tacit craft knowledge visible, encouraging younger audiences to participate, and moving beyond a single mode of communication. Literature research, fieldwork, interviews and case analysis informed the design.

Documenting the craft and its makers.
Documenting the craft and its makers.
02

A three-layer preservation model

Technology and cultural interpretation support all three layers: digital capture and visualization preserve the craft, while local narratives keep the experience grounded in its cultural context.

  1. 01

    Craft knowledge

    Document processes, materials, tools and oral histories to preserve the craft’s context.

  2. 02

    Interactive experience

    Use AR to visualize making and translate key steps into participatory tasks.

  3. 03

    Cultural communication

    Connect the experience with local narratives, interpretation and wider circulation.

03

Exploring an AR encounter

The proof of concept explores how a digital layer can reveal details of carving and guide attention through the making process. It is an exploratory demo, rather than a released application.

AR pattern-recognition concept.
AR pattern-recognition concept.
AR-assisted making concept, redrawn with AI assistance.
AR-assisted making concept, redrawn with AI assistance.
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